Retail Sales Measures

What PAR has in-store for you

When you need measurements of market share, promotion analysis or distribution audits, PAR is a clear choice.


  • Market share studies
  • Promotion evaluations
  • Distribution, pricing, display studies
  • Photo audits
  • Competitive reports
  • Scanner data processing
  • Product pick-ups
  • Secret shopper
  • National in scope
  • In-depth coverage of all ethnic areas

 The Beer Room
When we take on a product category, we learn it in depth.  An example of our dedication is the completeness with which we study the beer market.  We have a room with thousands of cans and bottles...domestic and foreign, lager or ale, all sizes and flavors.  This is but one example of how PAR stays current with its clients' product categories.

More than 16,000 packages, representing an amazing range of brands, sizes and container shapes.  All catalogued and made into a ready reference for PAR beer customers.

We made it into the January 7th edition of Ripley's Believe It or Not cartoon!